I think Google is turning into Microsoft day by day. No, it is not because they are growing insanely. No, it is not because they are becoming evil (may be they are but not related to this post). It is because they are becoming very boring with their branding. Last week Google killed the product search service Froogle’s brand and renamed it to “Google Product Search”. They say Froogle name did not describe what the product does. Probably true but did Google mean web search? No, but it means web search now among other things. How did Klenex become synanomous with facial tissue? Yes, you got it now, right? So, I don’t buy this argument. I am thinking Google is becoming the next Microsoft.
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3 Comments
True. Google is becoming just as boring as Microsoft!
I always thought froogle was a play on the word frugal, which meant that people could compare product prices.
Yes, I agree, Microsoft is as boring as ever with product names. Windows was originally named Interface Manager for goodness sakes.
Thank you for your comments and welcome to my blog jasonphoon. I hope you enjoy your stay
Looks like I am not alone thinking this way. I wonder what else we will see from Google which reminds us of MS.